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EV startup Rivian begins its first big marketing push—behind the campaign

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Search consultants under pressure—how they are trying to cut agency review costs and timelines

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How Chili’s ‘owned 2024’ with popular menu items and viral ads

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Ogilvy’s ‘Michael CeraVe’ set the bar for social-first Super Bowl campaigns

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Why B2B brands are going all in on creator marketing—and inside LinkedIn’s new video tool

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Tariffs and recession fears—tracking the ad industry’s response to the economy

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Marketing hiring shows signs of slowing—plus, a look at key openings paying more than $200,000

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Empowered discovery: Rethinking personalization in digital health

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How digital creators are redefining sports partnerships

Yesterday - 2025-04-30 03:50:35


Amazon supplies the boxes for handmade gifts in sweet Mother’s Day ad

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Marketing hiring shows signs of slowing—plus, a look at key openings paying more than $200,000

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Why loyalty programs should move beyond points and perks

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NFL CMO on reaching youth and diverse consumers through philanthropic marketing

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The top 5 creative campaigns to know about right now

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How sports hype videos became a marketing tool for teams—watch 8 winners

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U.S. policy shifts have upended marketing—how CMOs should respond

6 days ago - 2025-04-25 19:20:46


Cookies may stay, but advertisers still deserve better measurement

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How marketers are adjusting their budgets in response to the economy—including reducing agency expenses

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24 Gen Zers to watch in marketing and advertising

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